Join Us

Brand Resources

What we're about

Good products come from good craftsmanship. It is a continuous work of perfecting features, capabilities and overall customer experience. Excellence can only come with years of diligence and patient effort.

It is not easy; hence we do everything believing we are in it for the long term.

Our logo and logotype

Two symbols that represent what we stand for. And a few words about using them.

Download All

Thanks for not editing, changing, distorting, recoloring, or reconfiguring the logo. Colors

Two hero colors. Five sidekicks. That's our palette.

CMYK 0, 33, 82, 1
CMYK 0, 45, 75, 7
CMYK 34, 80, 0, 20
CMYK 68, 42, 0, 9
CMYK 55, 0, 30, 24
87% Black
54% Black
24% Black

Spacing considerations

As with any other form of expression, symbols breathe. So, err on the side of whitespaces, every time. Specifics illustrated below.

Thanks for not adding a tagline or motto to our logo.

Our Founder

Our Founder, Saravana Kumar after 10 years of working as a software consultant in London identified a gap in the availability of necessary tools in the market when it comes to managing and monitoring Microsoft BizTalk Server environments.

In 2010, he was attending a Microsoft conference in Redmond, Washington and he floated an idea with fellow technology enthusiasts. After returning, he spent a year building the initial version.

At the same conference, the following year (2011), he demonstrated what he had built and everyone was blown away seeing the potential of the product.

He received a lot of feedback, fine tuned the product and finally launched it in June 2011 as BizTalk360 which is our first product.

Within a couple of weeks, he received the first order from Hong Kong. Slowly but steadily the company started to grow organically.

Legal information

It could be tempting to "borrow" or "get inspired" by our graphics ;). But here's a friendly reminder that these graphics are proprietary and protected under intellectual property laws. So here are a few don'ts to keep in mind:

Please don't

  • Do not use the graphics to imply endorsements or affiliation by to any business, service or product without consent.
  • Do not replicate these graphics to depict your business, service or product
  • Do not alter these graphics without the express consent of

For more details of our terms of service, please visit: Terms of Use